LIFT ESTHETIC: CARS
The new concept of the range of Elfer products focus on three main points: an aesthetic research for the lift cars intended as an added value to the product, simplicity in the commercial proposal with production lines directly focused to specific functional categories and, finally, research also in the field of felling perception of safety from the point of view of the final user. Thus, we have split our market demand into three big functional families: residential, service industry and design. Near those are the more specialised sectors like panoramic lifts, domestic mini-lifts, industrial lifts and goods elevators.
This different approach helps the customer in choosing the model and finishing, and at the same time it doesn't prevent customers, architects and designers from the possibility to create an individual lift car choosing among all the materials, colours and finishing present in the whole range of Elfer. A new lighted skirting and an new handrail will identify Elfer models, like if they were a distinctive signature; and to those two elements there will be also a new material called “Elferskin” characterising lift cars of medium and high range level.
The third functional family, the “design” one, is an absolute novelty in the lift sector. We have projected two prototypes showing a deep transformation in the design of walls, in the lighting system and all classical components; all with the aim to change the rectangular space typical of the classical lift car.
The space is moulded in a different way, with the aim of making it more fluid even if constricted into a enclosure shaft that in any case couldn't be different in terms of shape and dimensions. For this reason Elfer operates from a “conceptual” point of view, while “opening” the lift car to the shaft so that it's possible to bring into the lift car all that has always been hidden and has been feared.
Elfer has invented the SASS system (Italian acronym that means: system improving the feeling of safety) with a double purpose: to reduce the feeling of a close space while standing into the non panoramic lift cars, and to define a new perimeter, even if only virtual, of the lift car.
